Santa Fe real estate sales. Although 2009 has felt challenging at times it has also spurred on a feeling of change and growth!
Overall, the state of the market is good! As sellers and brokers it does feel slow in pace, but our experience has been a pace that is “slow and steady”. Meaning, we have seen a consistency in movement of homes, but at a pace where the buyer is definitely driving in this market.
The keys to success we have experienced include staying competitive in a volume driven market, and being aggressive with pricing to reflect value and boost opportunity in the eyes of the buyer. The fiscally conservative mindset driving the limited pool of buyers is the call of the day!
Conditions of the Market: This is not the market to test a buyers intention if you are in a position of needing to sell. Broker and Buyer critique on pricing is critical in the current climate, this perception will drive showings and potential offers. As sellers in this market, attracting a buyer, capturing an offer and patiently working towards a number that both parties can feel good about is the approach we have seen bring success to our sellers.
As we begin 2010, we feel optimistic with both the national and local mood of buyers. We have seen an increase of buyer activity with our sellers and those buyers we represent. The extension of the federal home credits has partially to do with this, as well as the easing of lending. The profile of buyers we see include, buyers who have been searching for a 2-3 year period – now taking advantage of the excellent opportunities in areas that previously were not within reach. We are also seeing buyers new to the market, making lifestyle changes. Our cash buyers who know that real estate continues to be a strong investment opportunity continue to choose a property purchase for placing a volume of funds.
Where is the benefit for our sellers? “Now is a great time to buy!” This is our mantra. We choose to focus on the benefits of this market with buyers and their brokers, rather than a doom and gloom attitude.
* Our sellers who may have experienced a financial change in their lifestyle are seeing the benefit of negotiating a sale that will free up their capital and allow for the freedom of movement. Yes, at times this has meant a perceived loss in equity, but in the end has been a means to an end for most sellers who are happy to be the property moving on in a sea of listings.
* Sellers looking to relocate or invest in other opportunities – this is YOUR time! Your gain in this market is in your purchase! We have sellers who have weighed this perspective as they may negotiate hard on a sale of their property to achieve an incredible purchase!
Looking ahead in 2010!
As we continue to focus on an ever changing market, we know the key is flow! The ability of brokers to flow with the changes to come. It is our job to calm the waters and the impact for our sellers as much as we can – this we are committed to! Our reputation continues to be strong and positive in the real estate community, a key point when networking amongst brokers and their buyers. We are known for working with properties all over Santa Fe, and raising to the occasion to work with properties that are in rare places with rare spaces. Our online marketing continues to expand daily as our opportunities on the web grow!
If you would like to discuss your property as we look ahead in 2010, please let us know of a time that is best for you! Wishing you the very best in this exciting new year!!
Amber & Melissa
